TRADEMARK INFRINGEMENT-THE GREATEST SHOW ON EARTH
Picture credit- Amazon
Picture credit- aol.com
For 146 years,
the trademark The Greatest Show On
Earth has been
associated with the family entertainment icon Ringling Bros. and Barnum & Bailey Circus- Feld Entertainment .Kid Rock in a bid to promote his upcoming arena tour named the tour the
“Greatest Show on Earth”. He was therefore sued by Feld Entertainment on the
grounds of infringing on and diluting the meaning of the phrase with the
intention is to prevent the singer from using the moniker to promote shows
or sell merchandise. Feld is suing both Rock and Live Nation, which is
producing the tour. News reports
indicate that Feld attorneys contacted both parties to resolve the
dispute but were ignored.
Feld CEO and Chairman Kenneth Feld stated that
“This historic trademark has been an important part of Ringling Bros. for the
past century, and it is recognized as a trusted and iconic brand of family-friendly
entertainment. The Greatest Show On Earth continues to live on and will do so
well into the future. We have no intention of surrendering the trademark
or allowing it to be tarnished.”
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